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Customize SMS and Email Templates for Lead Notifications

Customize the SMS and email Joby sends to a technician when a new lead is assigned to them, using merge tags to auto-fill the lead's details.

Written by Sophia Martinez

Every time a lead is assigned to a technician, Joby sends them an SMS and/or an email with the lead details. The exact wording, fields, and order are fully customizable. You write the message once using merge tags (like {{Lead.full_name}} or {{Lead.phone}}), and Joby auto-fills the real values for every send.


1. Open Settings

You'll find Communication Templates in Settings. The page is split into SMS Templates and Email Templates tabs.

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2. Open Communication Templates

This page lists every reusable message Joby uses for outbound communication. The Default Send Lead Template is the one that goes out automatically whenever a new lead is assigned to a tech.

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3. Click Edit on the SMS template

The SMS Templates tab is open by default. Click the pencil/edit icon on the Default Send Lead Template to open the editor.

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4. Edit the SMS body

This is the message that hits the tech's phone. Use merge tags to auto-fill lead-specific data on every send: {{Lead.full_name}}, {{Lead.phone}}, {{Lead.full_address}}, {{Lead.job_type}}, {{Lead.service_area}}, and many more. Whatever you type stays put; whatever's in {{ }} gets replaced.

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5. The textarea is fully editable

You can rewrite, reorder, add new sections, or delete fields you don't need. SMS works best when it's short — keep the message under 320 characters so it doesn't split across multiple messages on the carrier side.

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6. Expand the Job variables

The Available Variables panel on the side lists every merge tag you can drop in. Click Job (or any group header) to expand and see every variable in that category — lead number, contact details, address, service info, dates, and more.

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7. Browse the Available Variables panel

Variables are grouped: Lead/Job, Customer, Company, and so on. Your own custom fields appear here too — use {{Lead.custom_field_name}} for any field you've added in Custom Fields settings.

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8. Switch to the Email Templates tab

The Email Templates tab lets you customize the email version of the lead notification. Subject line and body are both editable, with the same merge-tag system.

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9. Click Edit on the Default Send Lead Template

Click the edit icon on the Default Send Lead Template to open the email editor.

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10. Customize the subject line and body

Edit both the Subject line (recommended: include the lead name or number for inbox scanning, e.g. New Lead: {{Lead.full_name}}) and the email body. Emails can be longer than SMS — include extra context, notes, and pricing if relevant.

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11. Expand the Job variables for email

Same Available Variables panel, same syntax. Anything you can put in the SMS, you can put in the email — and vice versa.

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12. Review the live preview

The preview shows the final message with merge tags resolved against a sample lead. Verify the wording reads naturally, line breaks look right, and the variables are pulling the values you expect before you save.

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